ex-Win Friends (Part 2)

A. Competition

i. Who are your competitors?

Ebook / audiobook Journaling Apps Meditation apps Coach.me

ii. How did you search for these competitors? What specific job were you trying to do when you were searching? How were you limiting your search?

How to win friends and influence people
how to be more friendly
Interpersonal skills app
Develop relationships app
Self improvement app

iii. What are the main problems your competitors solve? (i.e. What jobs are the users doing when they are using your competitors?)

Forming Good Habits
Gaining clarity
Improving self confidence

Iv. From your list of jobs that you’ve written in part 1, go through your competitors and rate them on a score of 1-10 how well they do each job, and how hard it is to complete each job

N/A

v. What are the ‘table stakes’ jobs that all competitors are doing for their users?

N/A

vi. What are some features from your competitors that you would like to replicate?

N/A

vii. How do you solve the problem differently from your competitors? What is your USP (unique sales proposition)?

Guided program over time to improve your people skills.

B. Inspiration & Lookalike apps

i. Who are your inspiration & lookalike apps/sites?

Headspace
Calm
coach.me

ii. What do you like about each site/app?